German DIY chain Hornbach is known for its outspoken campaigns. Luckily they let their agency Heimat often take it a notch further. Given this new ad, I’m curious to see where Hornbach will eventually go. ‘Cause this one gets under your skin, or should I say deep in your nostrils? It’s one of those things that once you’ve seen it, you can’t un-see it. It’s in a twisted way ‘sensational’. Or should I say… oh well, just watch it. And enjoy the trip.
Ad Nils Likes.