Sometimes you runt into an ad, that doesn’t look like an ad and doesn’t feel like an ad. But it’s commissioned by a brand – and you wonder: what is this brand trying to bring across. And then, when it’s beautiful or mesmerizing or just impressive, you wonder: who cares?
As is the case in my humble opinion with this piece of utter creativity by Spanish director’s trio Manson from bespoke Barcelona based production company Canada – with the title ‘Forget What You Know About Running’.
Lets’ do that and Forget What You Know About adidas. Plus, most importantly: Forget What You Know About Advertising!
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